Copywriter

Guaranteed

Remote

Freelance (Ongoing)

Production

Nov 24

About the job

Guaranteed is a care company that makes tough moments easier. By blending at-home treatment with cutting-edge technology, we’re here to deliver care how you want it. Guaranteed is backed by some of the best investors in the game (including: BrandProject, Precursor, Springbank Collective, Lakehouse and Cake Ventures) and have raised $6.5 million in seed funding - one of the largest seed rounds for a Black female solo founder.

Our goal is to provide tech-enabled hospice services in a hybrid setting: best in class in-person and telemedicine care. Our care providers are highly-trained healthcare professionals focused on support, comfort, and dignity. We are obsessed with providing for patients and families and want to change the cultural conversation around death.

Who You Are

  • You are obsessed with patient-experience and delivering excellence in care, support, and comfort through technology.
  • You are driven, in work and in life, by your compassion for people.
  • You believe the US Healthcare system is deeply problematic and inequitable, and you want to help architect a solution.
  • You are always learning new things from your friends, you colleagues, your communities, and the world.
  • You thrive when building alongside diverse teams, opinions, and cross-discipline roles.
  • You are more than comfortable in a 0 to 1 startup. You manage yourself as well as anyone else and you love iterating quickly.

Who We Are

  • We are equally obsessed with patient-experience, and also caregiver-experience, family-experience, and care provider-experience. We strive to support everyone affected by death.
  • We are compassionate by nature.
  • We dream of healthcare systems that are more equitable and more human - and we work everyday to make them that way.
  • Medicine often ignores end of life care - we don’t. We talk about death. We talk about dying, about grief, about losing our patients and losing our loved ones.
  • We love teaching what we know and bringing humility to what don’t.

Copywriter

Location: Remote - must be based in the United States

Job Type: Contract/Temp

Rate: $50-$100 per hour


Summary

Guaranteed is looking for a versatile copywriter to bring our brand messaging to life. This role will play a paramount role in helping our company succeed in a space that has been historically taboo. As our first its kind on the marketing team, you will be crucial in aiding our mission to ignite necessary cultural conversation around death and dying. Your words will impact millions of lives in how they think about death, plan for end-of-life care, or care for their loved ones.

We are looking for someone who can craft messaging across the various mediums read by different audiences in the healthcare space. Your work will directly impact our efforts as a healthcare company to build awareness of our brand, educate our community, power our sales team, and improve our patient experience.

Job Responsibilities

  • Work across all stakeholders to ensure our messaging efforts are supported across digital, web, print, and out-of-home design needs
  • Power our consumer marketing efforts by owning copywriting across organic social, paid ads, emails, branded content, OOH ads and more
  • Power our B2B marketing efforts by owning copywriting across infographics, data visualization, sales materials, and conference materials
  • Manage and maintain the copywriting process to ensure all of our deadlines are met in a timely manner
  • Spearhead the development of our brand tone and voice guide to help scale our copywriting function
  • Continue to develop how the Guaranteed brand message manifests in any new channels we are testing
  • Collaborate with a team of in-house marketers, designers and agencies to help bring campaigns and projects to life

Skills and Toolset You’ll Need to Bring

  • A love for words
  • A keen ability to understand the reader and craft messaging to solicit different responses or actions based on established campaign goals
  • A talent for writing in a wide range of voices, anything from personal to direct response to thought leadership and beyond.
  • An ability to work in ambiguity and make design decisions with less guidance

Nice to Have

  • Lead copywriter for major brand campaigns
  • A passion for distilling complex topics into something more reader-friendly

Relevant Experience

  • 1-3 years of experience as a copywriter
  • Experience writing either B2C or B2B content

Guaranteed is a black-, queer-, women-led organization and we are an equal opportunity employer. You will find psychological safety here with any intersection of any identity and we welcome the chance to meet and support you.

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